An approach to social where AI meets pure imagination.

CCO: Martin Magner
SR CW: Max Mitrani
AD: Daniel Rautenbach

This lives within Lenovo’s Make Space platform, bringing together the world’s most innovative and forward-looking AI artists.

To help position Lenovo Yoga as thought leaders in AI, we partnered with creators who use progressive technology to redefine the kind of creative work showing up in the world.

This is the Made By series.

In our initial beat, we partnered with poly-pixel 3D animator Lee Griffin (AKA @its_lit_lee) to create a launch video, a longer-form video that dives into his process, and a series of stories leading to the Lenovo Yoga.

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